Has Fairmont tweeted you today?

fairmont_logo_enI live in a city where tourism is the dominant economic driver. So, as you can imagine, this year is projected to be a little gloomy. Some companies, however, aren’t taking this recession lying down.

One company that’s really got their thinking cap on is Fairmont Hotels. They’ve used their Twitter feed to appeal to a whole new audience. One tactic I really admire is they give away a free stay every time they hit a benchmark in followers.

Travel and Leisure Magazine has also released a slideshow of how to use Twitter to maximize your travel experience.

What can your company do to get more followers?

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